Review Summary: SUGARNOISE

Just two LPs and one re-recording into their career, Tokenai Namae have already come to represent an ideal of sorts for Japanese shoegaze. Their sound is a surprisingly seamless fusion of two of Japan’s most recognisable, though typically distinct tropes: on the one hand, their twee e-piano and saccharine female vocals are an instant death—or—salvation-by-candy-store according to personal predilection; on the other, their extremities of overdrive and reverb equip their guitars (celestial), bass (thunderous) and drumming (propulsive) with a palpable urgency and grit. The latter dimension tends to drape itself over the former’s indie pop skeleton like a shroud of electric possession, spiriting it away through however many guises of amplified swoon. The two are inseparable, equally prominent throughout the group’s main modes of songwriting - breathless runaways and midtempo daydreams. That’s a lot of noise for a lot of sugar for a lot of headrush across a lot of dreams. Huh.

Tokenai Namae’s latest EP Kasuka ni sou Matou packs all of these in generous yet succinct instalments, but it’s also a firm reminder of why the band’s story is still a case of promise rather than perfection. While their aesthetic is rarely less than impeccable, their tracks require strong melodies to be mutually distinguishable. Vocalist Uran Uratani has proved on occasion that she can command a strong hook, yet her ratio of good to great melodies remains the band’s chief shortcoming; their highlight tracks are so individually spellbinding that it’s a challenge to square a frustration at their potential for greatness with their otherwise respectable baseline of quality. The barnstorming opener “Mahoroba no Reluctance” proves this right out of the gates, depositing the EP’s catchiest inflection in Uratani’s very first line and reinforcing it across layer upon layer of surging noise; it’s a transportive tearaway, instantly in the conversation with their past greats yet immediately out of reach from the remaining three tracks on this EP. These are still no slouch, with “Hagareteku” in particular distinguishing itself in its use of keyboard unisons to foreground a cyclical title hook, but they’re more fixated on affirming the band’s established fundaments than paving the way for the knockout release I firmly believe they have in them. One of these days...



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user ratings (15)
3.3
great

Comments:Add a Comment 
sixdegrees
October 31st 2022


13127 Comments


Gone fishin'

Sunnyvale
Staff Reviewer
October 31st 2022


6238 Comments

Album Rating: 3.8

Great EP on first listen!

heyadam
October 31st 2022


4442 Comments


interestingggg

heyadam
November 1st 2022


4442 Comments


this lead melody from the first track is going to be in my head all night

BaselineOOO
November 1st 2022


2694 Comments


I downloaded this a week ago Johnny. Should I wear my school uniform while I audition this?

Zac124
November 2nd 2022


3181 Comments

Album Rating: 3.0

The instruments here are fantastic and gives me huge Kinoko Teikoku vibes which could only be a good thing but I am really not a fan of these vocals.

Zac124
November 2nd 2022


3181 Comments

Album Rating: 3.0

Will definitely check them out. I mean the vocals aren't awful and it is possible that they could grow on me overtime but I do wish it was less high pitched, I guess.

Zac124
November 3rd 2022


3181 Comments

Album Rating: 3.0

Just listened to the Coaltar and the Deepers first album and it is fantastic. Thanks for the rec!

Zac124
November 3rd 2022


3181 Comments

Album Rating: 3.0

I will definitely move on to the rest of their discography as their first album really interested me. Honestly really excited to dive in if their first album is their weakest.

BaselineOOO
June 9th 2023


2694 Comments


I didn't really like this band until I started driving on their music. Then it's pretty much a religious experience and Suzy (my Suzuki Swift Sport) feels happy.



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